Design Manner

If you have the silent breeze

Presenting his illustration technique into his own version of exlibirs calendar, the designer successfully leads the audience stepping in a journey of time back into ages recalling the doubts of their daily life within themselves. With a few colours, the drawing of the designer brings out an overall dim impression in a sense of beauty which remains and keeps continuing in one's mind. The illustrations are really interesting, driving the audience keep wondering the story behind in the theme of silence. It is a work of art.

emao.com

Widiba font

Widiba is a Bank which operates mainly online. The Bank’s payoff is “no ordinary bank” and it conveys the innovative aim of the company. They designed for them an institutional rounded typeface to help strengthen the brand identity in all communication fields. Widiba rounded font-family is set up in four weights: light, book, medium and bold. Moreover, to obtain more flexibility for various applications, they created also a serif version and a condensed one, both of which develops in just one weight.

Pepsi x Shanghai Fashion Week 2016 Can

Be Like

This project was born from the need to create something eye-catching and colourful, but at the same time that communicates a strong concept. The project combines the conceptual and the design world with the result of a 5 colourful pieces' project. The idea behind it is that you can take the characteristics of an object or a thing and be like it. You can be whatever you like and you can become whoever you like. Some days you can be sweet but some days you need to be clear and sharp. So because it is universal, everybody can relate to this project.

Nissan GT-R

This brochure is created to communicate the evolution intuitional and convincing. An inspirational approach is taken for fascinating product presentation with an idea to have people to see the evolution level carefully and to make a valuation. Bold layout using the traditional round-shape tail lamp, a symbol of GT-R, is used in the introduction page. When one-side foldout is opened, the vehicle’s powerful main style appears on the nearly 1-meter-long pages. With the black background, the imposing figure of GT-R with the vivid-orange body color stays in people’s mind.

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